A new identity for Alcyconie
Alcyconie, the company specialising in cyber and digital crisis management and communication, has adopted a new visual identity and a new signature in order to strengthen its influence and support its growth, boosted by several hires and the support of the Brittany Region and French Tech.
Sustained growth driven by new hires and the development of a crisis simulator
Alcyconie stands out for its unique positioning, at the crossroads of crisis management and cybersecurity and has earned its place in a dynamic and rapidly evolving market.
Founded at the end of 2018 by Stéphanie Ledoux, an expert in crisis management and communication and a graduate in cybersecurity, the company is accelerating its development and strengthening its team. In accordance with its forecasts, 3 new hires will be made by the end of the summer.
The company has also benefited from the support of the Brittany Region to design a unique SaaS platform to conduct its crisis simulation exercises.
“This tool, called PIA®, offers us a secure and ultra-realistic playground to immerse decision-making and technical teams at the heart of a crisis or cyber crisis. It allows us to activate all the dimensions to be managed in the context of a deteriorating situation (legal, communication, technical, etc.) and to place the teams in the intensity of a crisis, by reproducing in real time the pressure of social networks and the media,” says Stéphanie Ledoux. “Designed with a “security by design” approach, PIA® meets the requirements and training needs of our most sensitive customers.”
Operational for a few weeks, PIA® has already trained a dozen companies to face a cyberattack.
A new identity in line with the Alcyconie business project
To support its development, Alcyconie is acquiring a new visual universe.
“This new identity fully embodies our values and who we are. It expresses our ability to support our clients, to advise and support them in all the complex stages of the life of their organization,” says Stéphanie Ledoux.
This new visual universe draws the fundamentals of identity from the original logotype. The choice to keep the colors is in line with this and the typographic approach is completely revised to reinforce legibility and resonance.
Through a new signature, “your crisis management partner”, focused on collaboration and personalization, Alcyconie values the uniqueness of its support and positions itself as an innovative, sincere and human player.
This new identity complements the name Alcyconie, derived from the adjective “Alcyonien”. It bears the company’s trademark: to bring serenity and calm (Alcyonien) to our customers, even in times of crisis.
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